MoccaMaster USA Branch
The marketing team at MoccaMaster U.S. sought help creating a new body of imagery. They were relying heavily on the brand's European assets that didn’t fully translate visually with U.S. competitors. The goal was to create imagery that reflected the brand’s iconic design and craftsmanship through a more regionally relevant lens, while still honoring the brand's Dutch roots.
MoccaMaster
SERVICES PROVIDED:
Brand photography audit
Art direction for new photography style guides, photoshoots, props & set design
Location sourcing
PROJECT COLLABORATORS:
Photography - George Barberis, Riley Zarosinski